Sales Support

Sales activity is an important part of the marketing communications mix, especially for hotels and hospitality businesses. Seabrook Marketing has experience of managing sales teams across all market segments, locally and nationally. Support in sales activities could include the following areas :

  • Sales team management
  • Sales activity planning and targeting
  • Creation of standard sales operating procedures
  • Sales lead generation
  • Sales research
  • Production of sales resources and collateral
  • Sales manager recruitment

A good sales action plan is worked out in close liaison with the marketing, revenue management and distribution strategy, to make sure that the overall business goals are being achieved, as well as in close cooperation with the operations teams.